A U.S.P. Creation (Unique Selling Proposition Creation) is what sets your product or service apart from the rest. This is where you relate to your client effectively their worst nightmares and how your product or service is the solution. Literally a few carefully worded lines is all it takes to have clients fighting each other to pay you first!
Here is an idea to what goes into this:
- Thorough research of company, competition and clients
- Identify or develop unique selling proposition
- Roll out USP through marketing materials
If you have any questions about this or any other service,please don’t hesitate to give me a call (727) 231.4335